HDAMA implementing this project in collaboration with the Global Health Advocacy Incubator (GHAI) This project aims to create policymakers and public awareness about the devastating health impacts of consuming industrially produced Trans Fatty Acids (TFA) and the critical need for reviewing, updating, and enforcing the implementation of legislative regulatory measures. The ultimate goal is to ensure the Elimination of industrially produced Trans Fatty Acid (TFA) from the food supply by taking a series of appropriate measures by all concerned in the country. Effective communication and media campaigns a key strategies for realizing the project objective. The major objective of this project is to promote the Elimination of industrially produced Trans Fatty Acids (TFA) from the food supply in Ethiopia through awareness creation and implementation of regulatory measures by building the capacity of the policymakers, creating awareness of the public on the harms of consumption of industrially processed foods, and engage media to create an enabling environment for sustained elimination of trans fat through public awareness creation campaign support for eliminating trans-fat from the food supply in Ethiopia.